Graphic Design & Writing

Titles, logos, asset design, boards, print collateral and other static graphics, including concept & story development and copywriting.

In addition to delivering completely turnkey interactive and video projects, we create static graphic design packages that reflect and elevate your brand, product or service.

 

 

CONCEPT DEVELOPMENT
SCRIPT & COPYWRITING
STORYBOARDING

CONCEPT DESIGN
ILLUSTRATION
GRAPHIC DESIGN

Visual Identity & Iconography

Examples of original concepts and illustration for the design of logos and supporting iconography.

This is a small representation of the massive amount of original design assets created for all of the projects throughout this portfolio site.

Pitches & Presentations

I’ve been hired to formulate, write, design and deliver several successful pitches and presentations for other studios, agencies and individuals.


EXAMPLE

Avery Dennison

One of AD’s interactive agencies hired me to design an extensive full pitch for a virtual web-based user experience.

I wrote a 40-page document outlining 3 option tiers, detailing the capabilities and story. I supported this with architecture flow charts, overall design aesthetic, color & iconography concepts, landing page design & animation samples, interactive map design, product callouts, mini-game calculators, and cart design concepts.

Result: the agency won the account.

Guides, Manuals & Brochures

Original concept, design, layout, asset creation and implementation of any project for any usage – accurately reflecting and elevating your brand.


EXAMPLE

EMDR Consulting

EMDR’s agency hired me to completely redesign their old, outdated Training Course Manual.

I developed a new visual hierarchy based on a color-coded system – creating a color key on the page corners for easier searching when thumbing through. Also new layouts for an itinerary page, glossary, worksheets, chapter heads, along with new spot illustrations and more.

After the graphic design was complete, they requested that I animate tutorials for their website, using my new design elements.

 

CASE STUDY

SKIP App

Example pages from an extensive Style Guide that I created to supplement the mobile app that I designed from the ground up, with detailed specs for the developers and screens in context.

 

EXAMPLE

Kersey Valley Attractions

A fully-turnkey interactive holiday guide, including design, layout, writing, interactive setup and maintenance.

 

CASE STUDY

AMCD Disease Vector Education Center

As part of an extensive science museum development project, I created the overall design, layout, and static assets for this interactive game, along with the narrative, architecture tree, and writing of descriptions and in-game tutorial pages.

As with all interactive projects I design, I also created a demo video for the developers to understand animation intent.

Storyboards & Asset Design

Storyboards and original design assets are created for every project that we work on, though occasionally we just work on just one leg of the process, such as seen here.


EXAMPLE

USG

We partnered with their agency to create the full visual design, storyboards and original asset creation, for the development of 5 animated web-based spots.

We then completely prepped these graphics for the animation team, setting up an animation template with all assets placed and rigged, and providing a style reference via an animation sample.

Complete Branding Packages


EXAMPLE

Faber Properties

This pitch included a full company rebrand: logo, iconography, print collateral, website, and wayfinding (e.g. lobby menu, wall notices, door titles, and other signage). Click on some examples below.

 

CASE STUDY

Park Bench Solutions

A complete branding package–logo, iconography, copywriting, full website (two versions), email marketing, print collateral, exhibit posters, event videos, and numerous commercials.

See more & link to project, below.

 

Exhibit Design, Signage & Banners

Examples of printed banners and signage, as well as design for digital exhibit displays, wall graphics, web headers, and more.


CASE STUDY

Park Bench Solutions

As part of a complete branding package, static web banners, print collateral and exhibit posters were developed.

 

EXAMPLE

Google Foundry

Development of informational wall screens, menus, and animated wayfinding “posters” for their event space.

Let’s make your story a headliner.